A few thoughts on where to focus efforts when building a sales operation from scratch…
1. Develop a Comprehensive Sales Process: This should include all the steps necessary to move a customer from initial contact to purchase.
2. Automate Where Possible: Automation can help reduce the amount of time spent on mundane tasks and help ensure accuracy and consistency.
3. Monitor Performance: This can help identify areas of improvement and ensure that sales operations are running smoothly.
4. Analyse Data: Spot trends and opportunities for improvement and optimise processes.
5. Invest in Training: Remain up to date on best practices, to stay ahead of the competition and maximize sales.
6. Utilise Technology: To become more efficient, stay organised and make better decisions.
7. Foster Collaboration: Ensures that everyone is on the same page and working towards the same goals.