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Gavin Gibbons

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5 Simple Ways To Ignite Innovation In SMEs

Innovate or die…

Even in established businesses, remaining competitive and relevant in 2023 can be a serious challenge.

The key to successful longevity is often found in innovation – thinking outside the box and coming up with new and creative solutions to problems.

Today, I am sharing some simple ways to drive innovation and stay ahead of the competition. Most of them are pretty obvious, but even ignoring one of them can prove detrimental to your business success.

Are you missing any of them right now?

☑️ LEARN FROM OTHERS
Don’t just look inside your own sector for inspiration and best practices. Search outside for how to innovate within your own. Be open to joint ventures.

☑️ EMBRACE CHANGE
Ditch the “that’s how we’ve always done it” mentality and be open to new ideas. Find ultra-simple ways to test out ideas quickly AND cheaply. For example, you don’t need to build an app to know if there’s demand for it.

☑️ ENCOURAGE CREATIVITY
Give your team the freedom to explore new ideas and take on new challenges. Focus on a specific business challenge that needs to be solved.

☑️ LEVERAGE TECH
Invest in and trial new platforms and tools that can streamline your operations. Devote time to reviewing what new tech can simplify and accelerate business processes.

☑️ LISTEN TO YOUR CUSTOMERS
The best ideas around innovation will often come from your customers. Unless you have genuine connections with your customers and actively listen, your business is not taking full advantage of this critical resource.